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MTV IS ME

CLIENT: AW LAB/ MTV

AGENCY: COLLATER.AL

SERVICES: CREATIVE/ PRODUCTION/POST PRODUCTION

IS ME is a hybrid branded/entertainment show that tells the story of a group of young musicians battling it out to win this music competition and get a chance to take their career to the next level.

Judged by two of Italy's biggest names in Rap and produced in collaboration with AW LAB, Converse, Diadora, Puma and New Era this four episode show aired on MTV in September 2021. 

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